Category: Advertising

Retargeting for Lawyers

advertising, legal-marketing, social-media

Have you noticed after you visit a website, you often see banner ads for the brand on other sites that you visit, including social media platforms such as Facebook and Instagram? This is a widely used online technique called retargeting, to remind you to return to the earlier website that you visited. Retargeting ads have […]

Do Facebook Ads Work for Lawyers?

social-media, advertising

Facebook is the king of social media marketing. It offers unprecedented access to nearly 2.5 billion active users globally, with over 70% logging in every day. In more localized terms, over half of Americans use the website in one way or another. With these numbers in mind, it is clear that Facebook ads for lawyers […]

Google Local Service Ads for Law Firms

advertising, seo

Google is ever evolving and in the world where this is happening there are new trends that bring great promise such as Local Service Ads for lawyers. LSAs or Local Service Ads are a lead-generation tool that is used to connect potential clients directly to law firms and lawyers through text, phone calls or the […]

Is TV Advertising for Lawyers Effective in 2023?

Before you decide to spend money on TV you need to go over the pros and cons and see if it's a viable marketing strategy that will most likely produce a positive ROI for your business. Today, many lawyers are wondering if television advertising is still relevant or even effective, as most of today’s legal […]